SXSW: Augmenting Maps with Reality
It was tough to get up this morning to make it to this session, but it was worth it. This is why I come to SXSW. Before the session started, I was browsing and found a few interesting sites for metro mapping:
Laura Diaz of Navteq: The base map is established, but as more geotagged content is shared the map begins to become a spacial
How about another axis? The z-axis? Z is unlikely to be elevation. It's more likely to be inside buildings or time.
Dennis Crowley of FourSquare: Indoor mapping is the next challenge, but likely most compelling: malls, stadiums, convention centers.
Kellen Elliott-McCrea of Flickr: We try to keep the map interface visual.
Ryan Sarver of Twitter: Difficult to represent non-specific or non-point data. Polygon is messy to render on a map. Pub vs. Yankee Stadium.
A challenge is to keep the map real-time. It's difficult to pull all the data together to get it into a public map.
The idea of dropping virtual things into actual space was a founding idea behind FourSquare. At SXSW, the ah-ha moment was to have the crowd shift embedded in a map. All the data is there, but the presentation layer could use a re-imagining.
There's so much temporal data, but it's typically not shown because it gets messy for an app to manage.
Considering the spotty accuracy of user generated geo-location data, at what point would maps become untrustworthy. For driving, this is important. In most cases, the mapping systems have nailed accuracy. For most other applications, the temporal information is more important. 8-bit Google maps.
Place data should be free. Place data is public data and in the public domain. Great Maps + great data should equal great social tools.
trendsmap.com
hot potato
Flook
app that'll remind you of something you wanted to do. Say it's 1pm. The app knows you haven't checked in for lunch yet and your phone knows you're active because of the accelerometer. It can remind you that there's a lunch place around the corner that you want to go to.
Geo fences. When you or a friend enter a space, the app can alert you.
Other links that came up on Twitter at the end of the panel:
http://my.sxsw.com/events/event/7270
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